She started her successful work at home business for $40

 Babson College estimated it costs an about $65,000 to start a small business, including equipment and staff.

The Wall Street Journal took exception and wrote about successful home based business and small businesses in Successful Work at Home Businesses. 

These three companies profiled by The Journal were stared for $150 or less.  

• Kael Robinson put $40 into her Live Worldly Brazilian bracelet company initially.

 

• Jeff Swedarsky with $110,founded the culinary tourism company Food Tour. He hopes to clear $300,000 in sales this year.

 

• Marc Ringel started Floor Works New York first as a part time job, finally going full time about 4 years ago.  He spent $145 on a website and business cards, doing most of the designs himself.

Most of the home businesses profiled were small part time businesses.  Also, they reinvested their earnings back into the business, buying more material or saving for slow periods.

They used low cost assistance online and built strong web presences to advertise their products and services.

The mort important factor: they all became passionate about their business.  They are their own best advertising.

SOURCE: http://www.inc.com/